Apple’s iPhone 17 Series Set to launch on September 9: Details

Apple has officially announced September 9, 2025, as the launch date for its iPhone 17 series, an event anticipated to showcase the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max. The keynote, themed “awe dropping,” will take place at the Steve Jobs Theater in Apple Park, Cupertino, California. The company may also unveil the Apple Watch Series 11 and AirPods Pro 3 during the presentation, as reported by the news outlet.

The event will be broadcast live, allowing global audiences to tune in. In India, the keynote starts at 10:30 p.m. IST, while in the U.S., it begins at 10:00 a.m. PT. Viewers in the UK can watch at 6:00 p.m. BST, those in the UAE at 9:00 p.m., and in Central Europe at 7:00 p.m. For Singapore, the event airs at 1:00 a.m. on September 10, and in Australia, it starts at 3:00 a.m. on the same day. The livestream will be available on Apple’s YouTube channel, the Events page on Apple’s website, and the Apple TV app.

Following Apple’s typical schedule, pre-orders for the iPhone 17 series are expected to begin on September 12, with sales starting on September 19. The company is also likely to release iOS 26 on September 15, aligning with its pattern of launching new operating systems shortly before new iPhone sales. The iPhone 17 series is expected to introduce significant upgrades, though specific details remain undisclosed.

Apple’s “awe dropping” tagline, a blend of “awe-inspiring” and “jaw-dropping,” hints at innovative features for the new devices. Media invites have been sent out, signaling a major product reveal. As excitement builds, Apple enthusiasts worldwide await the unveiling of the latest advancements in the company’s flagship lineup.